Jewelry Business Essentials with Marlene Richey

Friday, September 13, 10-5p

"Build it and they will come," doesn't apply when trying to grow a nano jewelry business.
Without a well thought out marketing plan and goals as well as getting your jewelry in front of the right customer, you aren't going to be as successful as you could be. These fast-paced classes will cover specifically art-based business, marketing jewelry and everything you need to know to exhibit at an industry/trade or craft show.

"Save yourself valuable time, energy and money by eliminating common mistakes and blunders. Learn tricks and tips from someone who has been an award-winning independent jewelry design business owner as well as participated in literally hundreds of shows. I will share my first-hand experiences and wisdom with you, so that you can begin to reach your ultimate customer and goals.” Marlene.

What we will cover in Business Basics:

            - Naming your business

            - Why do you want to go into business

            - Business Plan

            - Pricing

            - Consignment

            - Where do you belong in the jewelry world?

            - Copyright, trademark, patents and intellectual property

            - Quality stamping

            - Insurance

            - Security

            - Organizing your office

            - Important jewelry organizations and publications

            - Customer relations and service

            - Price list / line sheet

            - Employees and subcontractors

            - Production calendar

            - Taxes and other accounting necessities

            - Changing metal prices

            - MMM

            - Cash flow or cash clog?



Marlene Richey Series Combo:​
Sign up for all three classes: Jewelry Business EssentialsProfiting by Design and Designing a Collection and save $45
***Marlene will have her book Profiting by Design available for purchase and have her sign it while she is here.*** 

Tuition: $150 + $25 Lab Fee - Payment plans available | Kit fees paid last day of class

signup for class

Reserve your spot today in one of our many inspiring workshops or classes by calling the Creative Side | Jewelry Academy of Austin 512-799-0731 or feel free to email us with any questions at info@creativeside.org.

We accept Visa, Master Card, AMEX, Discover. For phone or email registration you must call or email to register before sending a payment.

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